EUGENE, OREGON · EST. 1978
Academics · Alderwick College

Communication Design, BFA

Shape visual systems through sustained studio work, typography and critical discussion.

Typography proofs, sketches and editorial layout in a working studio

Give an idea a clear visual form.

Communication Design is a studio-centered BFA built around sustained making and critique. Typography, visual hierarchy and editorial systems become ways to think about the relationship between a work and its audience.

Four five-credit studios create time for iteration. You will keep a process archive, develop a senior design system and edit a portfolio that explains decisions as well as showing finished work.

The degree in view

The BFA requires 128 semester credits. The shared core connects your specialized study with writing, evidence, interpretation and public life. An adviser helps you choose electives that fit your interests without losing sight of the degree requirements.

36Shared core
50Major study
12Breadth electives
30Free electives

Required courses

VART110Visual Thinking

Develop observation, composition and visual explanation through drawing, image studies and critique. 3 credits. Prerequisites: none.

MEDI110Media & Meaning

Analyze how image, sound, sequence and distribution shape the interpretation of a media work. 3 credits. Prerequisites: none.

COMP115Computational Thinking

Translate a problem into a sequence of operations and build small programs with readable structure and basic tests. 3 credits. Prerequisites: none.

CDES150Design Studio I

Explore visual hierarchy, typography and composition through iterative studio assignments. 5 credits. Prerequisites: none.

CDES220Design Studio II

Develop editorial and identity systems through material experiments, production work and critique. 5 credits. Prerequisites: CDES150.

CDES310Design Studio III

Connect research, audience needs and visual systems in a sustained communication project. 5 credits. Prerequisites: CDES220.

CDES410Senior Design Studio

Develop an independent design system through proposal reviews, prototyping and public exhibition. 5 credits. Prerequisites: CDES310.

CDES490Portfolio & Design Practice

Edit a professional portfolio and write a clear account of design decisions, process and responsibilities. 3 credits. Prerequisites: CDES410.

A related-study pathway

One approved related-study pathway; the sample plan uses these six courses. Alternatives require an adviser-approved sequence with the same credit value.

CourseRelated-study choiceCredits
DGMD150Image & Sound3
DATA150Data in Context3
BUSI150Enterprise in Practice3
DGMD220Media Production3
DATA220Data Preparation3
BUSI220Accounting & Decisions3

An eight-semester example

The plan below completes prerequisites before the next sequenced course. Breadth electives come from outside the major division; free electives can support exploration or a coherent additional interest. Consult your adviser before changing a sequence.

SemesterCourses and elective spacesCredits
Year 1 · FallWRIT101, COMM105, VART110, Breadth elective, Free elective15
Year 1 · SpringPHIL110, HIST120, MEDI110, Breadth elective, Free elective15
Year 2 · FallWRIT201, LIT130, COMP115, CDES150, Breadth elective17
Year 2 · SpringARTS105, QUAN105, CDES220, DGMD150, Breadth elective17
Year 3 · FallSCIE105, CIVI120, CDES310, DATA150, Free elective17
Year 3 · SpringETHI210, GLBL150, CDES410, BUSI150, Free elective17
Year 4 · FallDGMD220, DATA220, Free elective, Free elective, Free elective15
Year 4 · SpringCDES490, BUSI220, Free elective, Free elective, Free elective15

Work toward a capstone

A coherent visual communication system, process archive, exhibition and professional portfolio.

Your proposal sets the scope, method and expected form of the final work. Scheduled reviews give you an opportunity to respond to feedback before a public presentation or exhibition.

A person to plan with

Elena Park

Elena Park

Associate Professor, Communication Design
Foundry Studios, Room 112

Editorial systems, typography and socially engaged design.

Start an advising conversation

Consider your next direction

The degree can support junior technical or creative roles, project and portfolio-based work, graduate study in a related field. Career Studio can help you translate project work into a portfolio, a clear account of methods or the preparation for further study.

Explore Career Studio

Alderwick College